Many people wonder how I can find sales and marketing technology platforms and tools that I haven't heard of or that may even be in beta. In addition to the notes I set up, there are great resources for finding tools. I recently shared my list with Matthew Gonzalez, who shared his favorites, starting to make my list complete.
With the incredible selection of tools available, marketers have a distinct advantage in finding customized solutions at affordable prices. Almost everyone I work with helps them upgrade their products and services and reduce their annual costs. It even includes clients where I build my own solutions from publicly available APIs.
As a side note, I don't see these sites as competitors to Martech Zone. My goal at Martech Zone is always to introduce you to a tool, suggest some differentiators, and then let you explore whether it's the right solution for you.
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One of the reasons I hesitate to compare software solutions is that a good solution is highly subjective...there are a lot of variables in the process of generating requirements, evaluating and selecting software - people, processes, timelines, budget, features, integrations, and more. The best solution for one company is usually not the best solution for another.
If you're interested, I've helped dozens of companies save millions of dollars by performing a full audit of their stacks, identifying opportunities for better utilization, and finding the right migration solution to achieve a better return on technology investment.
Martech Stack Intelligence
CabinetM - If you're a consultant or enterprise company, you'll want to get to know CabinetM to solve your document marketing stack. The platform not only allows organizations to audit, manage their technologies and identify products for integration, consolidation or replacement, but also provides a wealth of feedback on how other companies are adopting similar technologies.
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