We mentioned above, core values are blended with the company mission to create a kind of guideline for current and future employees. There is a wide range of freedom in the form of documenting core values, but usually a general keyword is given and then clarified. The values are presented in the form of a single slogan-like statement and its explanation.
A common practice is to describe values which are usually . We believe one of the best examples of corporate core values is the original Google Values. These AWB Directory are point statements about the brand that we know to be true and are accompanied by appropriately extensive commentary. We know this to be true by focusing on the user and everything else will fall into place. It's better to do something really, really well. Faster is better than slow.
Democracy on the Internet works. You don't need to sit at a desk to get answers. You can make money without doing evil. There is always more information. The need for information crosses national borders. You can be serious without wearing a suit. Just being great isn't good enough. Source You will find all Values with full comments here. Ten Things was created a few years after the company went public. They are an example of well-written core values.